States regulate sales differently, with states requiring age restrictions, licensing, or product labeling guidelines to maintain compliance
Bidis are relatively cheap, priced much lower than manufactured cigarettes 11,12 , and readily available in India, allowing easy access and affordability of the product, particularly among people of low socioeconomic status (SES) 11
mayoclinic.org 2019 [Cited 18 July 2019]
As of 2025, it is the second largest tobacco manufacturing company in the world based on net sales, after Philip Morris International.[30] The total revenue in 2024 was 25.9bn.[31] Imperial Brands, formerly Imperial Tobacco Group, is a British multinational tobacco company headquartered in Bristol, United Kingdom